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HomeCoursesAI Design Fundamentals

AI Design Fundamentals

NEWAll Levels2h 30mUpdated 2026-05-01
AboutWhat you'll learnCurriculumArtifactsInstructorFAQ

About this course

If you have an eye, you can ship pro-grade visuals — you just need the vocabulary to describe what's in your head. This course gives you that vocabulary AND the model decision tree, so you stop wasting credits on the wrong tool. Pairs symmetrically with Claude Code Fundamentals — design and code, both as prompts.

What you'll learn

Describe a design well enough to get 80% of the way there in one prompt
Pick the right image model for the job — every model has a sweet spot
Build a /brand page that locks in your tokens / type / buttons / spacing system
Generate reference-driven product photos that look real, not AI
Use Higgsfield for cinematic photo + short-form video
Ship dynamic personalized creative at scale — one template, thousands of variants
Know when to DIY vs hire — the honest cost/quality threshold

Course curriculum

6 modules·31 lessons·Total 2h 30m
01The shift — design used to require tool skill. Now it's vocabulary + an eyePreview2m
02The style library — brutalist, Swiss/grid, neomorphism, liquid glass, glassmorphism, Y2K, editorial, retro-futurism, scandi-minimal, vaporwave, ghibli (with generated reference images)Preview2m
03How to articulate 'I want it to feel ___' — the 5-word brief that gets you 80% there1m
04Reference-first prompting — upload an example, describe the delta1m
05The AI tells — fake sparkles, plastic skin, AI glow — how to spot them and prompt them away1m
01What Claude.ai/design actually is + how fast it really is1m
02The move — upload your homepage → ask for a /brand page (Allen's actual workflow)2m
03Iterating in plain English — 'now make the buttons feel more glass', 'tighten the type scale'1m
04Buttons, headers, color tokens — building component-by-component1m
05When Claude.ai/design shines vs when to escape to another tool1m
06Exporting → handoff to dev (Figma → Claude Code → real components)1m
01Why a /brand page exists — never invent patterns mid-project2m
02What goes on it — color tokens, type scale, spacing system, button variants, motion primitives2m
03Walkthrough — Allen's real /brand pages from live production projects1m
04How the AI learns YOUR brand from the /brand page — every future request inherits the style1m
01Gemini 3 Pro Image — multimodal, face-preserving edits, layout consistency. The edits-and-variants king1m
02GPT Image 2 — initial creative + the model that nails text-heavy designs (lots of copy on page)1m
03Nano Banana Pro — face-preserving with image refs. The standard for any face-gen work2m
04Higgsfield — photos + short video. Where the cinematic look comes from2m
05Recraft + Ideogram — vector graphics, text-in-image specialists, logos1m
06The decision tree — which model for hero / product / portrait / logo / icon set2m
01AI video is now production-grade — IF you give it the right references1m
02Reference-image prompting — Nano Banana Pro with --image for product/portrait consistency2m
03Higgsfield Soul Cinematic vs Cinematic — when to use which1m
04Product photography with AI — the workflow Allen uses on Efemera (product ref + on-model scale ref)2m
05The shallow depth-of-field rule — f/1.8 or f/2.2 in the prompt for editorial feel1m
01Figma + AI — Figma AI built-in, the plugins that actually help, manual workflow1m
02Photoshop via Claude API — programmatic edits for batched / dynamic creative1m
03Canva AI for non-designers — upload + edit + brand kit2m
04Dynamic personalized creative at scale — one template, 10K variants1m
05When to DIY vs hire a designer — the honest cost / quality threshold2m

What you take home

6 downloadable artifacts

Every course ships with the methodology AND the working assets. Drop them straight into your stack — they're AI-feedable, so you can paste them into Claude / Cursor / ChatGPT as a system prompt.

SKILL.md — AI design methodology

SKILL.md

Design as prompt, brand-first methodology, the vocabulary you need. Paste as a Claude system prompt.

Style vocabulary cheatsheet

Cheatsheet

15 design styles (brutalist, Swiss, neomorphism, liquid glass, Y2K, editorial...) with reference images + 1-sentence prompts.

/brand page starter template

Template

Drop into any project, fill in tokens. Color, type, spacing, buttons, motion — the single source of UI truth.

Image model decision matrix

Matrix

Gemini 3 Pro / GPT Image 2 / Nano Banana Pro / Higgsfield / Recraft / Ideogram — which model for which job.

Prompt cookbook — hero, product, portrait, logo

Library

Reusable prompt templates for every common image type, with edit / iteration patterns.

AI tells checklist

Checklist

The signs that make an image look fake (sparkles, glow, plastic skin) — and the prompts that fix them.

Meet your instructor

Allen Seavert — in residence

Founder · SetupBots · Phoenix, AZ

13+ years building. Shipped marketplaces, CRMs, lead engines, and content pipelines for clients from solo founders to 8-figure companies. Built a production experiences marketplace from scratch — scraped 13,706 leads with AI, wired a seat-race booking system, and automated cold email at scale. Now teaching the methodology.

13+Years building
5Agent tools supported
100%Of the catalog — free

Frequently asked questions

No. This course is built for non-developers. Foundations like Claude Code, Supabase, Vercel, and GitHub are taught from zero. By the end you'll be shipping real apps without writing code yourself.
Lifetime access. You get every future update to the course as the tools evolve. No expiring subscriptions.
30-day no-questions-asked refund. If the course doesn't deliver on what we promised, we refund and we want to know why so we can improve.
Yes — completion certificates are issued automatically when you finish all course modules. They're shareable on LinkedIn.
Yes. Many operators buy a course first then book a consulting engagement to apply it to their specific business. Email growth@setupbots.com for details.

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Free2h 30m · 31 lessons
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